Breaking: Zuffa LLC will sell the UFC for around $4 billion to a group led by WME-IMG – Darren Rovell (ESPN)
UFC sold to WME-IMG in unprecedented deal
Zuffa LLC has sold UFC to a group led by talent giant WME-IMG for around $4 billion, with official announcement of the sale made Monday morning.
Source: espn.go.com/mma/story/_/id/16970360/ufc-sold-unprecedented-4-billion-dana-white-confirms